How much of a discount should I give to bring in new customers at a new restaurant?

Posted September 10th, 2008

Tacos Don Chente asked: Well my dad just opened up a restaurant in North Hills, California called Taco’s Don Chente. For one reason or another, most of our customers are familys and the older working class. We are located about 3 miles from Calstate Northridge and we are thinking about doing a student discount to [...]